The Diamond Shop of Laurel, located at 528 N 15th Ave B, Laurel, MS 39440, provides a variety of jewelry services, with a strong emphasis on engagement ring creation. Established in 1927, this store is known for its quality selection and attentive service, catering to the needs of customers in Jones County.

Customer reviews provide a mixed view. Positive feedback highlights the beautiful selection and helpful ownership, indicating that shoppers find valuable gifts and satisfactory service. However, some reviews mention disappointing experiences related to product variety and customer service.

Overall Sentiment from Online Customer Reviews:
- Positive: 60%
- Neutral: 20%
- Negative: 20%

Opening Hours:
- Monday: 10 AM – 5 PM
- Tuesday: 10 AM – 5 PM
- Wednesday: 10 AM – 5 PM
- Thursday: 10 AM – 5 PM
- Friday: 10 AM – 5 PM
- Saturday: 10 AM – 5 PM
- Sunday: Closed

Staff members mentioned include the owner, whose name is not specified in the reviews.

Best Review: A customer named Billie praised the store's beautiful selection and remarked on the helpfulness of the owner while purchasing a wonderful gift for her son.

Worst Review: A reviewer named Memphis expressed frustration, stating that the store had little jewelry available and described the customer service as terrible.

* For this overview, customer feedbacks were viewed on Yelp, Google, and Facebook.