Dia Jewelry, located at 190 Smith St, Perth Amboy, NJ 08861, provides a wide array of services, particularly excelling in engagement ring creation. With over 49 reviews across various platforms, the store showcases a blend of positive experiences and significant concerns from customers. The jeweler, known for its special orders, repairs, and financing options, offers a unique approach to personalized jewelry, making it an attractive destination for those seeking custom engagement rings.

Overall Sentiment from Online Customer Reviews:
Positive: 55%
Neutral: 20%
Negative: 25%

Many customers highlight the excellent selection and competitive pricing, frequently mentioning the attentive service provided by the staff. Long-term clients appreciate the personalized relationship they’ve developed with the team, particularly noting the value offered during consultations. However, there are substantial complaints regarding product quality and customer service, with some asserting that they received diamonds that were not genuine and others feeling overcharged for subpar items.

Opening Hours:
- Monday: 10 am – 7 pm
- Tuesday: 10 am – 7 pm
- Wednesday: 10 am – 7 pm
- Thursday: 10 am – 7 pm
- Friday: 10 am – 7 pm
- Saturday: 10 am – 7 pm
- Sunday: 11 am – 5 pm

Staff members mentioned include the owner, Dia Hamade, who is recognized for his commitment to customer satisfaction.

Best Review:
John Wu praises the store for offering the largest selection of pieces at the best prices in town, showcasing a strong positive sentiment towards the quality and variety of their offerings.

Worst Review:
Dave expresses serious concerns about the authenticity of the jewelry sold, claiming to have encountered fake diamonds and low-quality craftsmanship, suggesting potential dishonesty in the sales practices.

*For this overview, customer feedbacks were viewed on Yelp, Google, and Facebook.