Allure Jewelry and Watches, located at 755 NJ-18, East Brunswick, NJ 08816, is a family-owned jeweler that has been serving customers since 2008. With a strong commitment to quality, they specialize in engagement ring creation and offer a diverse selection of diamond and gold jewelry, luxurious watches, and various repair services. The store has garnered a reputation for attentive service, showcasing a skilled team led by experienced staff who are dedicated to crafting the perfect engagement ring.

Operating in Middlesex County, Allure Jewelry has received mixed feedback from customers. They are open Monday through Saturday from 10 am to 8 pm, Sunday from 12 pm to 6 pm.

Overall sentiment from online customer reviews:
- Positive: 68%
- Neutral: 15%
- Negative: 17%

Highlighting the reviews, some customers express satisfaction with the friendly staff and unique selections, particularly praising the expertise in creating custom engagement rings. However, there have been negative experiences reported, including issues with transparency about pricing and return policies.

Best Review: A customer named Jed commended the professionalism of Allure Jewelry and Watches, stating that they delivered a beautifully customized engagement ring that received rave compliments from their fiancée.

Worst Review: Sara reported dissatisfaction when an engagement ring set lost stones shortly after purchase, commenting on the quality of the products and expressing frustration with the service.

*For this overview, customer feedback was viewed on Yelp, Google, and Facebook.

| Day | Hours |
|-----------|------------------|
| Monday | 10 am – 8 pm |
| Tuesday | 10 am – 8 pm |
| Wednesday | 10 am – 8 pm |
| Thursday | 10 am – 8 pm |
| Friday | 10 am – 8 pm |
| Saturday | 10 am – 8 pm |
| Sunday | 12 pm – 6 pm |

Staff members include Gabriel, Max, and Mark.