Gold Rush Jewelry Store, located at 1100 N Wesleyan Blvd, Rocky Mount, NC 27804, has established itself as a prominent player in the jewelry market since its inception in 2009. Known for its extensive collection of 10K, 14K, and 18K gold as well as diamond jewelry, it excels in engagement ring creation and personalized service. The store prides itself on its commitment to customer satisfaction, frequently praised for having friendly staff like Mike, who has been noted for his exceptional customer service.

The reviews reflect a blend of experiences. On the positive side, many customers commend the store for its reasonable prices, outstanding customer service, and the quality of its engagement rings. They appreciate the attentive approach of the staff and the ability to find unique pieces at great value.

Conversely, negative feedback highlights concerns over pricing inconsistencies and issues with custom orders, indicating a gap in communication and satisfaction in those instances. A segment of customers has reported difficulties in returning products or receiving adequate resolutions to problems.

Overall Sentiment from Online Customer Reviews:
Positive: 65%
Neutral: 15%
Negative: 20%

The store operates in Nash County and is known for providing repair services as well as a variety of jewelry products, making it a full-service jeweler in the area.

Opening Hours:
- Monday: 11 AM - 7 PM
- Tuesday: 11 AM - 7 PM
- Wednesday: 11 AM - 7 PM
- Thursday: 11 AM - 7 PM
- Friday: 11 AM - 7 PM
- Saturday: 11 AM - 7 PM
- Sunday: 1 PM - 6 PM

Staff noted: Mike

Best Review: A customer highlighted a wonderful experience with Mike, who helped them find the perfect bridal set at a very low price, commending the store for its excellent service.

Worst Review: Another customer expressed dissatisfaction over a custom piece order, where the final product did not meet their specifications and noted the lack of resolution offered by the staff.

*For this overview, customer feedback was viewed on Yelp, Google, and Facebook.