Shallow Jewelers, located at 8919 W Greenfield Ave, West Allis, WI 53214, operates in Milwaukee County and has been a trusted name in jewelry since 1935. With a focus on engagement ring creation, Shallow Jewelers offers a personalized approach, helping customers select the perfect ring tailored to their needs. The knowledgeable staff, including owner Dean Shallow, is known for their exceptional customer service, ensuring every client feels like part of the family. Services range from custom engagement rings to general jewelry repair and watch services. The store is praised for its welcoming atmosphere and attention to detail.

Operating hours are:
- Tuesday: 10:00 AM - 6:00 PM
- Wednesday: 10:00 AM - 6:00 PM
- Thursday: 10:00 AM - 6:00 PM
- Friday: 10:00 AM - 6:00 PM
- Saturday: 10:00 AM - 3:00 PM
- Sunday: Closed
- Monday: Closed

Overall Sentiment from Online Customer Reviews:
A total of 160 reviews were analyzed, resulting in a positive sentiment of approximately 80%, neutral sentiment of 15%, and negative sentiment of 5%. Customers frequently commend the high quality of service, friendly staff, and the ability to customize engagement rings, though a few express concerns regarding pricing and service time.

Best Review:
A customer praised Dean Shallow for his attentive service during the engagement ring selection process, noting his willingness to collaborate on a custom design and ensure a memorable experience.

Worst Review:
One negative review highlighted a customer's dissatisfaction with the service received during jewelry repairs, stating that it took longer than expected and resulted in issues with the finished product.

* For this overview, customer feedback was viewed on Yelp, Google, and Facebook.