BW James Jewelers, located at 574 Paul Huff Parkway, Cleveland, TN 37312, is a premier destination for engagement ring creation and exceptional customer service in Bradley County. Specializing in custom engagement rings, the jeweler offers a wide range of unique designs, including Bourbon Barrel Rings, which are crafted from reclaimed whiskey barrels.

Customers highlight the knowledgeable staff—especially Marisanne and Broderick—who provide expert guidance throughout the ring selection process, ensuring that the experience is both personal and memorable. With a family-owned legacy since 1948, BW James Jewelers is dedicated to ethical sourcing and giving back to the community.

Operating hours are as follows:
- Tuesday to Friday: 11:00 AM - 7:00 PM
- Saturday: 11:00 AM - 5:00 PM
- Sunday and Monday: Closed

Phone: 423-790-7651

**Overall Sentiment from Online Customer Reviews:**
Positive: 95%
Neutral: 3%
Negative: 2%

Customer feedback indicates a predominantly positive atmosphere, with most individuals praising the friendly service and the quality of the custom engagement rings.

Best Review:
A customer noted that Marisanne provided excellent service, displaying extensive knowledge and ensuring a smooth process for ordering matching bourbon barrel rings for their wedding.

Worst Review:
A reviewer expressed dissatisfaction regarding a negative experience with communication, mentioning that they felt misled about the store's offerings and service.

*For this overview, customer feedbacks were viewed on Yelp, Google, and Facebook.