El Dorado Jewelers, located at 424 Northridge Shopping Center, Salinas, CA 93906, offers a variety of jewelry services, with a particular emphasis on engagement ring creation. The jeweler is well-regarded for its competitive prices and a wide selection of genuine custom jewelry. Customers appreciate the attentiveness of the staff, who strive to meet the needs of those seeking unique and personalized pieces. The shop offers options for custom-made jewelry and boasts a supportive customer service atmosphere.

However, not all experiences have been positive. Some reviews mention instances of unprofessional behavior from staff, which has impacted customer perceptions of the store. Overall, the store could improve its customer service interactions to enhance the shopping experience.

Operating Hours:
- Thursday: 10 am – 9 pm
- Friday: 10 am – 9 pm
- Saturday: 10 am – 9 pm
- Sunday: 11 am – 7 pm
- Monday: 10 am – 9 pm
- Tuesday: 10 am – 9 pm
- Wednesday: 10 am – 9 pm

Phone number: (831) 444-7313

Overall Sentiment from Online Customer Reviews:
The overall sentiment based on 15 reviews is a blend of positive and negative experiences, with approximately 53% positive, 20% neutral, and 27% negative feedback.

Best Review:
Asif expressed that El Dorado Jewelers offers great value for money and commended the owner for being willing to beat competitors' prices.

Worst Review:
Tina shared her disappointment regarding the unprofessional customer service she received, feeling disrespected during her visit and stating that she would not recommend the store to others.

*For this overview, customer feedbacks were viewed on Yelp, Google, and Facebook.