The Bisanar Company, located at 226 Union Square NW, Hickory, NC 28601, is a historic jeweler with a rich legacy dating back to 1896. With expertise in engagement ring creation, this jeweler offers a wide selection of fine jewelry, including antique and estate pieces. The store prides itself on quality craftsmanship and exceptional customer service, making it a noteworthy option for clients seeking unique and bespoke engagement rings in Catawba County. The staff, praised for their knowledge and responsiveness, are dedicated to guiding customers through the selection and customization process.

Operating hours are as follows:
- Tuesday: 10:30 AM - 5:30 PM
- Wednesday: 10:30 AM - 5:30 PM
- Thursday: 10:30 AM - 5:30 PM
- Friday: 10:30 AM - 5:30 PM
- Saturday: 10:30 AM - 4:30 PM
- Sunday: Closed
- Monday: Closed

Overall, customer reviews indicate mixed sentiments about The Bisanar Company. Positive reviews highlight the knowledgeable staff and beautiful selection of jewelry, while negative reviews express concerns regarding customer service and product quality.

Overall Sentiment from Online Customer Reviews:
- Positive: 40%
- Neutral: 20%
- Negative: 40%

Best Review:
Gina noted the knowledgeable staff and an impressive variety of beautiful jewelry pieces available at Bisanar's.

Worst Review:
Brandi shared a troubling experience related to the poor quality of an engagement ring and unsatisfactory customer service during the repair process.

*For this overview, customer feedback was viewed on Yelp, Google, and Facebook.