The Goldsmith, located at 541 Emerson St, Palo Alto, CA, is renowned for its exceptional custom jewelry creation, particularly in engagement rings. With a strong focus on craftsmanship, owner Tom Wilson works closely with clients to design unique and meaningful pieces. Their services include custom engagement ring design and personalized consultations, ensuring a collaborative and enjoyable experience for customers. The store operates primarily by appointment, emphasizing a personalized approach to each client's needs.

Overall Sentiment from Online Customer Reviews:
Positive sentiment stands at approximately 90%, with customers frequently praising the attentive service, craftsmanship, and the personal connection established during the design process. A small percentage, around 10%, reflect minor concerns regarding wait times or occasional communication issues.

Highlight Reviews:

Best Review: Jasmine noted the exceptional service provided by Tom and Vickie, emphasizing their ability to customize a ring to her exact specifications, resulting in a beautiful and durable piece.

Worst Review: Jetti expressed frustration over repeated visit requirements for an appraisal, ultimately leading her to seek service elsewhere due to perceived delays.

Operating Hours:
- Tuesday: 10:00 AM - 5:30 PM
- Wednesday: 10:00 AM - 5:30 PM
- Thursday: 10:00 AM - 5:30 PM
- Friday: 10:00 AM - 5:30 PM
- Saturday: 10:00 AM - 5:30 PM
- Sunday: Closed
- Monday: Closed

Staff Members: Tom Wilson, Vickie Wilson

* For this overview, customer feedbacks were viewed on Yelp, Google, and Facebook.