Zales Jewelers, located at 3500 Oleander Dr., Ste. E 26, Wilmington, NC 28403, operates in New Hanover County and specializes in a vast array of jewelry services, particularly for engagement ring creation. The store offers options for customizing engagement rings, along with in-store ordering, jewelry repair, cleaning, and inspection services, allowing customers to create unique pieces that reflect personal style.

The team at Zales is praised for their customer service, with numerous reviews highlighting the professionalism and knowledge of staff members, including Missy, the store manager, and other associates who are noted for their helpfulness. This positive atmosphere contributes greatly to the engagement ring shopping experience, making it a preferred destination for many customers.

However, not all experiences have been positive. Some reviews mention issues with customer service and transaction efficiency, indicating that there are occasional lapses in attention and professionalism, which can impact the overall shopping experience.

Overall Sentiment from Online Customer Reviews:
Positive: 60%
Neutral: 10%
Negative: 30%

**Opening Hours:**
| Day | Hours |
|-----------|---------------|
| Thursday | 11:00 AM - 7:00 PM |
| Friday | 10:00 AM - 8:00 PM |
| Saturday | 10:00 AM - 8:00 PM |
| Sunday | 12:00 PM - 6:00 PM |
| Monday | 11:00 AM - 7:00 PM |
| Tuesday | 11:00 AM - 7:00 PM |
| Wednesday | 11:00 AM - 7:00 PM |

Staff members mentioned: Missy (Store Manager)

**Best Review:** A customer noted the exceptional service at Zales, particularly commending Missy for her attentiveness and knowledge in helping them find the perfect engagement ring.

**Worst Review:** A customer expressed dissatisfaction with their experience, highlighting significant issues with the transaction process and the perceived rudeness of the staff during their visit.

*For this overview, customer feedbacks were viewed on Yelp, Google, and Facebook.*