The Diamond Factory of Ann Arbor, located at 668 Briarwood Circle, Ann Arbor, MI 48108, offers exceptional services for those seeking engagement rings and custom jewelry. This family-owned jewelry store eliminates middlemen by sourcing diamonds directly from cutting floors in Antwerp, Belgium, ensuring competitive prices. Customers highlight the excellent craftsmanship and the ability of the talented staff, including Raffi and Victor, to create custom designs tailored to individual preferences.

Operating hours are:
- Monday to Thursday: 11 AM - 7 PM
- Friday to Saturday: 11 AM - 8 PM
- Sunday: 12 PM - 6 PM

The store holds a solid reputation with 235 reviews, reflecting its commitment to quality and customer satisfaction.

Overall Sentiment from Online Customer Reviews:
Based on the feedback analyzed, the overall sentiment is overwhelmingly positive, with a score of 90% positive, 8% neutral, and 2% negative. Customers express satisfaction with the service, craftsmanship, and the staff's attentiveness.

Best Review:
Kelly, a customer, praised the friendly and knowledgeable staff, particularly noting Raffi's assistance during the engagement ring shopping process, highlighting the personalized experience and successful price matching.

Worst Review:
Cheryl expressed disappointment due to the store's lack of refund policy, feeling trapped with store credit after a purchase that did not meet her expectations.

* For this overview, customer feedbacks were viewed on Yelp, Google, and Facebook.