Jewells Fine Jewelry, located at 3741 Franklin Rd SW, Roanoke, VA 24014, provides exceptional services in engagement ring creation and other jewelry-related needs. Customers appreciate the expertise of the staff, including Paul Ware, known for meticulous attention to detail in jewelry repair and design. The welcoming and friendly atmosphere is highlighted in multiple reviews, demonstrating the genuine commitment to client satisfaction.

The store features a full range of distinctive fine jewelry, offering both ready-made and custom pieces tailored to the customer's desires. Many clients have praised the level of service they received, noting the helpfulness of staff members and their pleasant interactions. However, there have been some negative reviews that pointed to experiences with a lack of engagement from some staff, particularly in customer interactions.

Operating in Roanoke County, the store has gathered a total of 54 reviews, with a notable rating of 4.5/5 on Google.

Overall Sentiment from Online Customer Reviews:
Positive: 65%
Neutral: 25%
Negative: 10%

Best Review:
Bret Galloway highlighted the wonderful service received while purchasing an engagement ring, mentioning the fair pricing and efficient handling of the transaction.

Worst Review:
Kristie R. expressed disappointment with the experience, citing a lack of clarity regarding the product purchased and slow-to-nonexistent responses for service requests.

*For this overview, customer feedback was viewed on Yelp, Google, and Facebook.

**Hours of Operation:**
- Monday to Friday: 10:00 AM – 5:30 PM
- Saturday: 10:00 AM – 4:00 PM
- Sunday: Closed

**Staff Members:**
- Paul Ware
- Bobbie Cornelison
- Katharine Wells
- Joseph Wells