Gold and Diamond Service Center, located at 106 Highland Ave, Fayetteville, NC 28305, is a renowned jewelry store in Cumberland County, celebrated for its exceptional engagement ring creation services. With over 40 years of experience in the Fayetteville area, the store specializes in buying, selling, and custom designing fine jewelry, including unique engagement rings tailored to individual preferences. The staff, led by owner Wayne, is known for their friendly demeanor, honesty, and skillful craftsmanship, contributing to a welcoming experience for customers looking for personalized services.

The store operates with the following hours:
| Day | Hours |
|-----------|--------------|
| Monday | 9:00 AM - 4:00 PM |
| Tuesday | 9:00 AM - 4:00 PM |
| Wednesday | 9:00 AM - 4:00 PM |
| Thursday | 9:00 AM - 4:00 PM |
| Friday | 9:00 AM - 4:00 PM |
| Saturday | Closed |
| Sunday | Closed |

Customers have left a total of 43 reviews, reflecting a broad range of sentiments about their experiences with the store.

Overall Sentiment from Online Customer Reviews:
The collective feedback reveals a predominantly positive atmosphere, with approximately 85% of reviews categorized as positive, 10% neutral, and 5% negative. Customers frequently mention the store's reasonable pricing, attentive service, and the quality of work, especially in relation to engagement ring repairs and custom designs.

Best Review:
Somer Whetzel highlighted the prompt service, noting the store completed a ring resizing within two days at a competitive price, emphasizing the excellent craftsmanship and a friendly atmosphere.

Worst Review:
Anthony A. expressed dissatisfaction after experiencing a substantial discrepancy in the value offered for his gold piece, feeling that he had been taken advantage of due to his lack of research.

* For this overview, customer feedback was viewed on Yelp, Google, and Facebook.