Helzberg Diamonds in Fayetteville, NC, located at 419 Cross Creek Mall, Suite 445, provides a wide range of jewelry services, focusing significantly on engagement ring creation. With a commitment to personalized service, Helzberg emphasizes custom designs tailored to the customer's preferences. The staff, including knowledgeable associates such as Carolyn and Patricia, guide clients through selecting the perfect engagement ring, ensuring a memorable and informative experience.

Operating in Cumberland County, Helzberg Diamonds has garnered a notable number of reviews, indicating its impact in the community. Overall, the sentiment from online customer reviews reflects a mixed response from patrons regarding their experiences in-store.

Overall Sentiment from Online Customer Reviews:
- Positive: 70%
- Neutral: 10%
- Negative: 20%

Positive reviews highlight the excellent customer service, personalized assistance, and knowledgeable staff that make customers feel valued during their journey to find the perfect ring. However, some negative feedback has surfaced regarding order fulfillment issues and concerns related to communication.

Best Review: Eric lauds the attentive service he received while choosing an engagement ring, expressing gratitude towards staff members who went above and beyond to ensure his experience was memorable.

Worst Review: Tay shares frustration over a delayed engagement ring, feeling let down by the store's inability to meet their promises and emphasizing the stress it caused during their event planning.

Operating Hours:
- Tuesday: 11:00 AM - 07:00 PM
- Wednesday: 11:00 AM - 07:00 PM
- Thursday: 11:00 AM - 07:00 PM
- Friday: 11:00 AM - 08:00 PM
- Saturday: 11:00 AM - 08:00 PM
- Sunday: 12:00 PM - 06:00 PM
- Monday: 11:00 AM - 07:00 PM

Staff Members:
- Carolyn
- Patricia

*For this overview, customer feedback was viewed on Yelp, Google, and Facebook.