Herman's Fine Jewelry, located at 2900 University Ave Ste 150, West Des Moines, IA, has established itself as a trusted destination for engagement ring creation and exceptional customer service. The store, which operates in Polk County, has built a solid reputation over more than 30 years for its unique designs and commitment to quality.

The knowledgeable staff are praised for their attention to detail and warmth, often providing a personalized experience that makes customers feel valued. They specialize in creating custom engagement rings and offer an impressive selection of fine jewelry, including diamonds and other precious gems. Customers appreciate the superior service and transparency when it comes to pricing and quality.

However, some negative feedback highlights issues with inconsistencies in service, specifically regarding appraisals and valuations. A few customers mentioned feeling misled about the value of their items, impacting their overall experience. Despite this, the majority of reviews are positive, emphasizing the store's commitment to customer satisfaction.

Overall Sentiment from Online Customer Reviews:
Positive: 75%
Neutral: 15%
Negative: 10%

Opening Hours:
- Monday: 10 AM - 5 PM
- Tuesday: 10 AM - 5 PM
- Wednesday: 10 AM - 5 PM
- Thursday: 10 AM - 5 PM
- Friday: 10 AM - 5 PM
- Saturday: 10 AM - 4 PM
- Sunday: Closed

Staff Members:
- Frank and Don Herman (co-owners)

Best Review:
A customer highlighted that Herman’s has been their go-to for years, commending the friendly atmosphere and effective service, particularly appreciating quick resizing of rings.

Worst Review:
Another reviewer expressed dissatisfaction regarding an experience where they felt their gold was misvalued, resulting in financial loss, stating that they will not return due to this experience.

*For this overview, customer feedbacks were viewed on Yelp, Google, and Facebook.