Kay Jewelers, located at 18 East Towne Mall, Unit E 514, Madison, WI 53704-3712, is a premier jewelry store specializing in engagement ring creation and comprehensive jewelry services. The store is known for its vast selection of fine jewelry, from engagement rings to necklaces, bracelets, and watches. Customers can benefit from a variety of services, including jewelry maintenance, repair, custom orders, and diamond upgrades.

The staff's responsiveness and knowledge about jewelry options serve as a notable highlight, contributing to a welcoming shopping atmosphere. However, feedback indicates some inconsistency in customer service experiences, with a mix of satisfaction and frustration reported by visitors regarding staff interactions.

Operating hours are as follows:

| Day | Hours |
|-----------|--------------------|
| Monday | 10:00 AM - 8:00 PM |
| Tuesday | 10:00 AM - 8:00 PM |
| Wednesday | 10:00 AM - 8:00 PM |
| Thursday | 10:00 AM - 8:00 PM |
| Friday | 10:00 AM - 8:00 PM |
| Saturday | 10:00 AM - 8:00 PM |
| Sunday | 11:00 AM - 7:00 PM |

Overall Sentiment from Online Customer Reviews:
Based on a total of 177 customer reviews analyzed, the overall sentiment appears mixed. Positive sentiments account for approximately 45%, while neutral sentiments are around 20%, and negative sentiments make up about 35%.

Best Review:
Joshua praised the location for its excellent selection of engagement rings and highlighted the helpfulness of the staff in guiding him through the purchase process.

Worst Review:
Mai criticized the store for poor customer service, noting that the staff was unfriendly and unhelpful, which led to a frustrating experience during her family's multiple visits.

*For this overview, customer feedbacks were viewed on Yelp, Google, and Facebook.